# Potential

> Potential is a global-expansion product agency for Korean and Asian founders.
> We design and build apps and websites that Western users actually trust and
> adopt — handling English copy, Western UX conventions, onboarding, payments,
> and trust signals as core deliverables, not afterthoughts. Headquartered in
> Korea with offices in the US and Bangladesh; bilingual (Korean/English) team.

Potential helps early-stage, often bootstrapped founders building their first
product with global intent ship something that lands with Western users from
launch — instead of shipping a Korean-built product that stalls abroad. Work is
delivered through productized monthly plans or scoped as a custom quote.

## Core pages
- [Home](https://potentialai.com/): overview and positioning
- [Services](https://potentialai.com/services): web & mobile app development, full-stack, UI/UX design
- [Industries](https://potentialai.com/industries): vertical-specific product work (fintech, healthcare, and more)
- [Portfolio](https://potentialai.com/portfolio): selected client work
- [Pricing](https://potentialai.com/pricing): Launch / Boost / Scale monthly plans + custom quotes
- [About](https://potentialai.com/about): who we are
- [Our Team](https://potentialai.com/our-team): the people
- [Contact](https://potentialai.com/contact): book a discovery call
- [Blog](https://potentialai.com/blog): insights on building products for global markets

## Machine-readable
- [Pricing data](https://potentialai.com/pricing.md): structured plan details for agents

## Korean
- [Korean site](https://potentialai.com/ko): all pages available under /ko (한국어)

## Notes
- Category: global-expansion product partner for Korean/Asian founders going West (not "fastest app agency").
- Differentiators: products Western users trust (not translated); Clutch reviews + video testimonials + Behance-featured; offices in Korea, USA, Bangladesh; bilingual KO↔EN team.
- Primary conversion: a discovery-call inquiry, not a self-serve purchase.